fastemi landing page

FastEMI brings dealers, OEMs, regulated lending partners and marketplaces into a structured digital journey—helping businesses onboard, operate and grow with better visibility.

See how it works

Multi-category programsRole-based onboardingOperational visibility

Welcome back
Partner operations

Illustrative data

Registered network9K+*CRM controlled

Live categories07Program based

CoveragePan-IndiaState view

Application trendLast 8 weeks

Program mixSample

7categories

Recent workflowAuto-routed

Dealer profile verifiedRajasthan • EV program

Ready

Partner route assignedEligibility rules applied

Active

Network visibility

9K+*registered

Connected workflow

Partner journey liveDealer → program → lender route

Ecosystem categories

EV FinanceFurnitureSmartphonesConsumer DurablesSolarPersonal LoanBusiness FinanceDealer NetworkOEM ProgramsLending PartnersMarketplacesEV FinanceFurnitureSmartphonesConsumer DurablesSolarPersonal LoanBusiness FinanceDealer NetworkOEM ProgramsLending PartnersMarketplaces

Platform at a glance

Designed to show scale, structure and trust.

The homepage communicates operational maturity without using “largest”, “number one” or other unverified market-leadership claims.

Homepage design principle

Let the interface demonstrate capability—without overstating the company.

0Registered retail network

0Finance categories in planning scope

Pan-IndiaState-wise visibility architecture

*Planning-sheet figure. Connect every public metric to a verified CRM/CMS source before launch.

Finance categories

A colorful solution layer built around real retail demand.

Every card should open a dedicated category page with program availability, eligibility, required documents and a relevant partner CTA.

EV Finance

Enable structured finance journeys for eligible non-RTO electric mobility products and dealer networks.

Dealer & OEM journey

Smartphones

Support assisted smartphone purchases through available finance programs.

Retail finance

Consumer Durables

Finance-enabled selling for electronics and appliances.

Furniture

Bring structured affordability options to furniture stores and marketplaces.

Retail & marketplace

Solar

Program-based journeys for eligible solar products and partners.

Personal Loan

Facilitation pathways routed to eligible lending programs.

Business Finance

Help eligible business customers discover and complete lender-led finance journeys through a guided operating workflow.

Lender-led approval

Connected ecosystem

One operating layer across demand, finance and commerce.

FastEMI is presented as the orchestration and facilitation layer. Lending decisions, pricing, sanction and disbursal remain with the relevant regulated lending partner.

Role-based entryDealers, OEMs, lenders and sellers enter the right journey immediately.

Program-aware workflowCategory, geography and document requirements change by program.

Measurable operationsStatus, ownership, funnel and coverage remain visible in one experience.

FastEMIOperating layer

CustomersRetail demand

DealersAssisted selling

OEMsDistribution programs

LendersCredit programs

MarketplacesCommerce channels

Partner with FastEMI

Choose the journey built for your growth objective.

One homepage, four clear intent paths. The interface changes copy, benefits and form fields based on the selected role.

Dealer partnership

Turn your retail counter into a finance-enabled experience.

Access eligible programs, complete onboarding and track customer journeys through a guided workflow.

Activation progress68% ready

KYCstructured verification

Codesapproved programs

Trackapplication status

For retailers & dealers

Grow with finance-enabled selling.

A structured dealer journey covering business details, document verification, commercial review, training and program activation.

Program discoverySee relevant programs by category and location.

Guided onboardingComplete documents through a clear checklist.

Status visibilityTrack verification, activation and applications.

Operational supportRoute questions to the right FastEMI team.

O2O dealer journey

From interest to activation in six transparent stages.

Progress, required action and ownership should remain visible throughout the onboarding journey. A fixed approval timeline should only be shown when an approved SLA exists.

Stage 01

Select program

Choose business role, product category and location.

Stage 02

Business profile

Share store, organization and contact details.

Stage 03

KYC & documents

Upload the program-specific verification set.

Stage 04

Review & commercials

Complete eligibility, compliance and commercial review.

Stage 05

Activate access

Receive approved tools, codes and operating guidance.

Stage 06

Go live

Serve eligible customers and track every outcome.

Partner workspace

Give every team a clearer view of what happens next.

The homepage preview introduces the platform, while secure role-based dashboards handle applications, dealer performance, settlements, documents and operational follow-up.

Workflow statusStage, owner, pending action and timestamps.

Performance viewsRole, state, category and funnel visibility.

Controlled accessPermissions designed around each partner role.

Integration readyPrepare for APIs, webhooks, CRM and partner systems.

FASTEMI PARTNER WORKSPACE • ILLUSTRATIVE VIEW

Weekly applicationsSample

Activation mixRoles

4journeys

Recent applicationsStatus

EV dealer • RajasthanProgram reviewReady

OEM • North IndiaCommercialsReview

Seller • MarketplaceDocument checkActive

Lender • Multi-stateIntegrationIn progress

Retail network

Make coverage visible, searchable and credible.

Replace a single headline number with a state map, active-versus-registered split, category filters, last-updated date and data source.

India dealer coverageCRM integration required

RajasthanUttar PradeshGujaratMaharashtraMore states

Network health, not vanity numbers

Show registered, verified, active and transacting partners as separate metrics.

9K+*registered

Active dealersCMS field

Transacting dealersCMS field

Last updatedDate stamp

State-level discovery

Visitors can filter by state, city, category and partnership availability.

Statefilters

Program availability

Show only categories and finance programs that are currently available for the selected location.

Liverules

Partner ecosystem

Organize relationships by role and relevance.

The names below come from the planning sheet. Publish names and logos only after confirming the relationship status and obtaining brand-use approval.

Oroborofinance partner

Fintree Financefinance partner

mPokketfinance partner

TVS Creditfinance partner

Snapmintfinance partner

IDFC FIRST Easy Buyfinance partner

ICICI Cardless EMIfinance partner

ZestMoneyfinance partner

Home Credit Ujjwalfinance partner

Flexmoneyfinance partner

InstaCredfinance partner

LazyPayfinance partner

HDFC Cardless EMIfinance partner

CASHefinance partner

Content governance: each public logo should have a relationship owner, approval record, approved asset, publish date and review/expiry date in the CMS.

Group ecosystem

Present the organization portfolio with clear brand roles.

A dedicated group section can explain what each business does and how it connects to the overall commerce and finance ecosystem.

FastEMI.comFinance & partner ecosystem

Zebrs.comCommerce & retail platform

BuyWithEMI.comEMI-enabled commerce

ElectricCarBazaar.comElectric mobility marketplace

NexhourGroup venture / service brand

Royal Drape & AaramRetail and lifestyle initiatives

Proof & credibility

Use verified outcomes instead of generic superlatives.

Case studies, awards, press and testimonials should include context, approval and a source—not just logos.

Featured case study slot

How an OEM can activate finance across priority dealer markets.

Use a simple three-part narrative: the business challenge, the operating model and the verified outcome. Client names and metrics should only appear after written approval.

XXverified dealers activated

XX%approved conversion metric

₹XXverified facilitated value

Achievements timeline

Award, issuer, date and verification source.

Press & events

Publication, headline, date and direct source link.

Approved client stories

Specific outcome, role and consent-backed quote.

Knowledge centre

Build trust through useful, practical content.

Resources should answer real dealer, OEM and lender questions while improving SEO and lead quality.

View all insights

Dealer growth

Preparing your store for finance-enabled selling

A practical readiness checklist covering documents, staff, customer communication and application tracking.

Read article

OEM strategy

Designing a dealer finance activation program

Key decisions across dealer eligibility, geography, product scope, operations and governance.

Read article

Lending

What lenders need from an O2O distribution partner

Demand quality, consent, reporting, controls, operations and compliance readiness.

Read article

Frequently asked questions

Clear answers before a partner starts the journey.

Retailers, dealers, OEMs, marketplace sellers, regulated lending institutions and approved service partners can submit an enquiry. The applicable route depends on business type, category, location and program availability.

The planning scope includes non-RTO EV products, smartphones, consumer durables, furniture, solar, personal loan facilitation and business finance facilitation. Final availability depends on partner policy and geography.

FastEMI should be presented as a facilitation and operating platform. Credit assessment, approval, pricing, sanction and disbursal are decided by the relevant regulated lending partner under its policy.

Typical requirements may include identity, PAN, business proof, GST where applicable, store photographs, address proof and bank proof. The website should show a dynamic checklist based on business type and selected program.

The website should avoid a fixed promise unless an approved service-level agreement exists. Activation depends on complete documents, verification, commercials, program policy and technical readiness.

Build the right partnership with FastEMI.

Tell us whether you are a dealer, OEM, marketplace seller or lending institution. The enquiry will be routed to the relevant team and program.

Contact team